Personal Branding Workshop at ExpandaSign

Last week I had the opportunity of running a personal branding workshop at Brand Cult (a platform for marketers and entrepreneurs). In the session, I covered four key elements that I believe, in unison, build a powerful brand. They were: Unpack your objectives; Identify your audience; Articulate your identity; & Leverage key channels.

A big thanks to Kirsty Fonzari of ExpandaSign for hosting us!

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